* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. By reading this summary, you will discover the extraordinary destiny of the founder of Patagonia, Yvon Chouinard, who managed to reconcile passion for sport, preservation of the planet and business. You will also learn that : Doing business while respecting humans and nature is possible; Business can be a good place to work; Business can rhyme with ethics and ecology; Patagonia is a model for companies that want to preserve the planet. Do you know Patagonia outdoor clothing? Yvon Chouinard is the creator. He who dreamed of being a trapper tells his story, that of an entrepreneur in spite of himself. In his confessions, he explains how he was able to combine his passion for climbing and surfing with business, without losing his sense of ethics. After a biography of his company, he explains the main principles of the Patagonia Charter of Conduct. *Buy now the summary of this book for the modest price of a cup of coffee!
"Wonderful . . . a moving autobiography, the story of a unique business, and a detailed blueprint for hope." —Jared Diamond, Pulitzer Prize-winning author of Guns, Germs, and Steel In this newly revised 10th anniversary edition, Yvon Chouinard—legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.—shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.
This book explores the methodology of environmental history, with an emphasis on the field's interaction with other historiographies such as consumerism, borderlands, and gender. It examines the problem of environmental context, specifically the problem and perception of environmental determinism, by focusing on climate, disease, fauna, and regional environments. It also considers the changing understanding of scientific knowledge.
Not Merely Sustainable. Restorative. A viable business is a living thing, embedded in the complex web of economy, community, and ecology. Done right, business can help correct the modern stresses of environmental degradation and social fragmentation and create value for workers, shareholders, and additional stakeholders in the community. Living Above the Store explores a road less traveled, and chronicles how business can navigate a new path toward successful, restorative practices. Book jacket.
This book shows readers how to rethink and reimagine leadership and charts a course towards a new vision of leadership. It outlines lessons to be learned for leadership – not only after the COVID pandemic but also in light of other ongoing crises around issues such as climate change and global inequality. The pandemic has shone a harsh spotlight not just on the leaders of organisations but on the concept of leadership itself and the way we lead. Many of those who were in positions of power before the crisis have been found wanting; too often, our idols have turned out to have feet of clay. But does the problem lie with the leaders themselves, or do the roots of the problem lie deeper? Do we need to start rethinking and reimagining the kind of leadership we will need in a post-COVID world? Post-Pandemic Leadership brings voices from every sector to demonstrate what changes we can make in order to make leadership fit for purpose in the twenty-first century. Illustrating a need for a radical change in leadership, with leaders focusing much more on human relationships, kindness, fairness, well-being and a general sense of responsibility, this book will be of interest to both established leaders and the next generation of leaders in education and in practice.
Traditional economics is built on the assumption of self-interested individuals seeking to maximize personal gain, but that is far from the whole story. Sharing, caring, and a desire to uphold the collective good are also powerful motives. In a world wracked by inequality, social divisions, and ecological destruction, can we build an alternative economics based on cooperation? In this book Chris Benner and Manuel Pastor invite us to imagine a new sort of solidarity economics – an approach grounded in our instincts for connection and community – and in so doing, actually build a more robust and sustainable economy. They argue that our current economy is already deeply dependent on mutuality, but that the inequality and fragmentation created by the status quo undermine this mutuality and with it our economic well-being. They outline the theoretical framing, policy agenda, and social movements that we need to revive solidarity and apply it to whole societies. Solidarity Economics is an essential read for anyone who longs for a fairer economy that can generate prosperity and preserve the planet.
Nothing is more important to business success than innovation . . . And here’s what you can do about it on Monday morning with the definitive how-to book from the world’s leading authority on innovation When it comes to innovation, Curt Carlson and Bill Wilmot of SRI International know what they are talking about—literally. SRI has pioneered innovations that day in and day out are part of the fabric of your life, such as: • The computer mouse and the personal computer interface you use at home and work • The high-definition television in your living room • The unusual numbers at the bottom of your checks that enable your bank to maintain your account balance correctly • The speech-recognition system used by your financial services firm when you call for your account balance or to make a transaction. Each of these innovations—and literally hundreds of others—created new value for customers. And that’s the central message of this book. Innovation is not about inventing clever gadgets or just “creativity.” It is the successful creation and delivery of a new or improved product or service that provides value for your customer and sustained profit for your organization. The first black-and-white television, for example, was just an interesting, cool invention until David Sarnoff created an innovation—a network—that delivered programming to an audience. The genius of this book is that it provides the “how” of innovation. It makes innovation practical by getting two groups who are often disconnected—the managers who make decisions and the people on the front lines who create the innovations—onto the same page. Instead of smart people grousing about the executive suite not recognizing a good idea if they tripped over it and the folks on the top floor wondering whether the people doing the complaining have an understanding of market realities, Carlson and Wilmot’s five disciplines of innovation focus attention where it should be: on the creation of valuable new products and services that meet customer needs. Innovation is not just for the “lone genius in the garage” but for you and everyone in your enterprise. Carlson and Wilmot provide a systematic way to make innovation practical, one intimately tied to the way things get done in your business. Teamwork isn't enough. Creativity isn't enough. A new product idea isn't enough. True innovation is about delivering value to customers. Innovation reveals the value-creating processes used by SRI International, the organization behind the computer mouse, robotic surgery, and domain names. Curt Carlson and Bill Wilmot show you how to use these practical, tested processes to create great customer value for your organization.
The primary goal of this edition of Exploring Managementis to help build core management competencies for today's global and more complex workplace, including issues related to planning, organizing, leading, and controlling (POLC) - with more hands-on type materials such as cases, exercises, and application. Schermerhorn uses a conversational and interactive writing style to master concepts in a bite-size and fundamental approach. This text presents managerial concepts and theory in a straight-forward, interesting style with a strong emphasis on application. The discussion of theory is framed in a unique, engaging, and concise way. The goal is to promote critical thinking and ability to make sound business decisions using managerial theory. Concepts are explored and reinforced by most hands-on applications, exercises, cases, and the integration of technology. The text also focuses on the most important aspects of the POLC model, emphasizing skill-building.
Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake. Brands know a new approach is needed. But most don’t realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements. Friction argues that brands don't simply need clever messages or new, shiny technologies. They need a fundamental change in strategy. Friction provides a system for embracing transparency, engaging audiences, creating evangelists, and unleashing unprecedented growth. The authors of Friction have worked on some of the industry's most innovative assignments for the world’s most successful brands. This groundbreaking book reveals how corporations can divorce themselves from legacy business models to create a passion brand. A brand that breaks its addiction to traditional advertising. A brand that empowers its customers. A brand that dominates the competition.
For many, it was more than a publication: it was a way of life. The Whole Earth Catalog billed itself as "Access to Tools, " and it grew from a Bay Area blip to a national phenomenon catering to hippies, do-it-yourselfers, and anyone interested in self-sufficiency independent of mainstream America (now known as "living off the grid"). In recovering the history of the Catalog's unique brand of environmentalism, historian Kirk recounts how Stewart Brand and the Point Foundation promoted a philosophy of pragmatic environmentalism that celebrated technological achievement, human ingenuity, and sustainable living. Kirk shows us that Whole Earth was more than a mere counterculture fad. At a time when many of these ideas were seen as heretical to a predominantly wilderness-based movement, it became a critical forum for environmental alternatives and a model for how complicated ecological ideas could be presented in a hopeful and even humorous way.--From publisher description.
Story Money Impact: Funding Media for Social Change by Tracey Friesen is a practical guide for media-makers, funders, and activists who share the common goal of creating an impact with their work. Today, social-issues storytellers are sharpening their craft, while funders with finite resources focus on reach, and strategic innovators bring more robust evaluation tools. Friesen illuminates the spark at the core of these three pursuits. Structured around stories from the front lines, Story Money Impact reveals best practices in the areas of documentary, digital content, and independent journalism. Here you will find: • Twenty-one stories from people behind such powerful works as CITIZENFOUR, The Corporation, Virunga, Being Caribou, Age of Stupid, and Food Inc. • Six key story ingredients for creating compelling content. • Six possible money sources for financing your work. • Six impact outcome goals to further your reach. • Seven practical worksheets for your own projects. • A companion website located at www.storymoneyimpact.com containing up-to-date information for those seeking the tools and inspiration to use media for social change.
Author: Bonnie Hagemann, John Maketa, Simon Vetter
Publisher: Hachette UK
Category: Business & Economics
What does it mean to lead with vision? In the first book devoted entirely to vision as a key leadership principle, the authors delve deeply into the notion that a compelling vision that motivates and inspires is a true differentiator for organizations that want to hire and retain talent, be more competitive, and thrive in uncertain times. But a compelling vision on its own is not enough, which is why the authors, sought-after leadership development experts globally, provide readers with detailed analysis of the essential things leaders must do to effectively engage the workforce around that vision: embody courage, forge clarity, build connectedness, and shape culture. Leading with Vision draws on quantitative data from the authors' research of over 400 companies supplemented with real-world examples from thoughtful leaders who exemplify the core principles of leading with vision in established companies, including: Olukai, Bumble Bee, Coresystems, Jimbo's, Bunge, and more. The book also includes an actionable blueprint developed by the authors that leaders and their organizations can implement on day one of their journey.